Página 13 - Motortec Automechanika Ibérica 2013

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Luis Eduardo Cortés

Chairman of the Ifema Executive Committee

It gives me great pleasure to once again address the sector for automotive parts, equipment and

services suppliers, which in MOTORTEC AUTOMECHANIKA IBÉRICA has its best commercial showcase

for the Iberian after-sales market. Following the success of the previous event, the first we had

organised in collaboration with Messe Frankfurt, this time we will bring together about five hundred

companies, which will demonstrate the best of R&D in this sector.

Indeed, the companies are using the superb business platform offered to them by MOTORTEC

AUTOMECHANIKA IBÉRICA to present their latest technological advances. The Trade Fair is also a

first-class commercial tool, allowing business people and professionals to strengthen ties, exchange

experiences… in short, to do business.

IFEMA will once again make its best resources available to help the participants make the greatest

possible use of their time and achieve the maximum return on their investment. The segmentation

of the Trade Fair with themed areas and routes, spaces for corporate presentations, an intensive

programme of workshops and activities, and an ambitious programme of guest international buyers ...

is all provided for our customers, to contribute to the revitalization of the sector.

The renewed agreement with Messe Frankfurt is a result of MOTORTEC AUTOMECHANIKA IBÉRICA’s

clear positioning as one of the main events in the international trade fair calendar, as well as its

important role as a bridge between Europe and Latin America.

However, MOTORTEC AUTOMECHANIKA IBÉRICA has also shown itself to be part of the sector,

transcending its role as a trade fair and trying to teach society, through sending out a clear message,

that proper vehicle maintenance means savings, safety and efficiency and sustainability. This is what

we have tried to communicate through a new initiative, WORKSHOP WEEK.

In this way, MOTORTEC AUTOMECHANIKA IBÉRICA completes its proposal, offering the industry an

expert meeting point, and I am sure it will not disappoint anyone taking part.

I would like to take this opportunity to wish everyone a warm welcome to MOTORTEC AUTOMECHANIKA

IBÉRICA 2013,

Greeting