L’Oréal Paris awards
For 23 years, L'Oréal Paris has been presenting the L'Oréal Paris Award for Best Collection by a designer and the L'Oréal Paris Award for Best Model at Mercedes-Benz Fashion Week Madrid. With these awards, the brand recognises the work behind each garment, each look, as well as the talent of all the teams. In this way, it contributes to boosting the fashion and beauty industry in Spain.
In July 2020, on the occasion of the 20th anniversary of support for Spanish fashion, the "Porque tú lo vales" fashion show was held. A recognition of 40 editions of awards for Best Collection and Best Model that helped to give a boost to their economic career, both with an economic endowment, as well as serving as an international platform.
L'Oréal Paris Best Designer Award
A total of 24 Spanish designers have been recognised with the L'Oréal Paris award for Best Collection. Among them are big names in Spanish fashion such as Duyos, Alvarno, Teresa Helbig and Juan Vidal, as well as up-and-coming designers, such as the latest winner of the September 2023 edition, Mans.
L'Oréal Paris Best Model Award
International names such as Marina Pérez, Blanca Padilla, Alba Galocha and Olivia Martín are among the winners of the L'Oréal Paris Best Model award. Women who represent diversity and empowerment, values in the brand's DNA.
Julia Pacha is the winner of the L'Oréal Paris Best Model award in the September 2023 edition.