About Erroz
ERROZ is a namesake brand and multidisciplinary project founded in 2012 by designer Pablo Erroz. Its collections blend urban style with accessible and sophisticated luxury, adapted to modern times. The brand's approach combines clothing and leather accessories with smart and sporty silhouettes, alongside an artisanal focus that bridges tradition and innovation. These collections, designed to merge summer and winter, eliminate traditional seasons, promoting more sustainable and environmentally conscious consumption. The garments reflect a commitment to the planet and its people, with the aim of being culturally relevant.
With experience at Inditex, Pablo Erroz has been recognized by publications such as Vogue, which described him as an “heir to New York cool” and one of Spain's most promising designers, while Harper's Bazaar highlights him as one of the most influential artistic voices in the country.
The brand has received several accolades, including the Onda Cero Design Award (2014), the Barcelona Designers Collective (2015) curated by Georgina Chapman and Colin McDowell, and recognition as the Best Spanish Menswear Designer at the prestigious Woolmark Prize International (2017). Its collections have been showcased on platforms such as MBFWMadrid, Vienna Fashion Week, and 080 Barcelona Fashion. In 2016, WGSN featured Pablo Erroz in its "brands to watch" list, and he has been a finalist in several editions of Vogue España’s Who's On Next Award (2018, 2019, 2020, 2022).
From the outset, Pablo Erroz has embraced multidisciplinary collaboration, working with both national and international brands. He has been part of design teams for companies such as Massimo Dutti, Bershka, WE, and Caramelo and has collaborated with brands like Xiaomi, Chupa Chups, New Balance, Fujifilm, Air Europa, Iberia, Campo Viejo, Meller, Bodega LAUS, and Grefusa, among others. His expertise also includes creating carpet collections for Hispania and Kaymanta, as well as collaborations in lighting and furniture design. Currently, he is involved in product and interior design projects and participates in training programs and master’s degree leadership. He is a regular contributor to media outlets such as El Español and Artículo14.
The brand has gained the support of numerous national and international artists and influential figures in the fashion industry. Even Queen Letizia of Spain has endorsed Pablo Erroz's creations in recent years.
Collection lines
ERROZ - The Hotel / Annual 2025
The Hotel, by Pablo Erroz is the new proposal for the 2025 season by the Mallorcan designer. The Hotel emerges as the natural evolution of the previously introduced chapter: The Club. It is a place where different people, disciplines, and professions converge—a space where everything happens and connects under the watchful eyes of its guests and the lights of the big city. The only hotel for explorers and multitasking minds.
The Hotel marks the launch of the brand's new rebranding, now encompassing all aspects of design under the name ERROZ.
As usual, collaborations play a key role in the multidisciplinary universe of Erroz. Among these is the latest flooring collection for GayaFores, inspired by the traditional floors of Madrid hotels. Additionally, this edition introduces a notable partnership with the internationally renowned laminate manufacturer Formica Group, headquartered in Valencia. This collaboration focuses on repurposing materials damaged by the DANA storm, giving them new life to create part of the furniture for The Hotel and design unique accessories and distinctive clothing pieces. This initiative is carried out in collaboration with RedFun Experience.
Erroz opts for the upcoming collection with a broad and global proposal, where seasons fade away. For the first time, the collection features more womenswear than menswear, with fabrics ranging from silks, wools, ikats made in Mallorca, prints on sequins or cottons, to the brand's signature leathers. It is accompanied by a palette of natural yet mature colors, including blacks, sands, and browns, contrasted with vibrant shades of greens and floral prints.
The proposal showcases shapes with tailoring elements that are both sophisticated and versatile, emphasizing the recovery and incorporation of iconic past garments to continue growing sustainably. This approach minimizes impact and production processes while focusing on the durability and timelessness that characterize the brand's pieces.
The collection is rounded off with a multicultural casting of different ages, highlighting the unique beauty of each individual. Once again, partnerships across various sectors and trades prove to be key.