Erroz

ERROZ is a namesake brand and multidisciplinary project founded in 2012 by designer Pablo Erroz. Its collections blend urban style with accessible and sophisticated luxury, adapted to modern times. The brand's approach combines clothing and leather accessories with smart and sporty silhouettes, alongside an artisanal focus that bridges tradition and innovation. These collections, designed to merge summer and winter, eliminate traditional seasons, promoting more sustainable and environmentally conscious consumption. The garments reflect a commitment to the planet and its people, with the aim of being culturally relevant.

With experience at Inditex, Pablo Erroz has been recognized by publications such as Vogue, which described him as an “heir to New York cool” and one of Spain's most promising designers, while Harper's Bazaar highlights him as one of the most influential artistic voices in the country.

The brand has received several accolades, including the Onda Cero Design Award (2014), the Barcelona Designers Collective (2015) curated by Georgina Chapman and Colin McDowell, and recognition as the Best Spanish Menswear Designer at the prestigious Woolmark Prize International (2017). Its collections have been showcased on platforms such as MBFWMadrid, Vienna Fashion Week, and 080 Barcelona Fashion. In 2016, WGSN featured Pablo Erroz in its "brands to watch" list, and he has been a finalist in several editions of Vogue España’s Who's On Next Award (2018, 2019, 2020, 2022).

From the outset, Pablo Erroz has embraced multidisciplinary collaboration, working with both national and international brands. He has been part of design teams for companies such as Massimo Dutti, Bershka, WE, and Caramelo and has collaborated with brands like Xiaomi, Chupa Chups, New Balance, Fujifilm, Air Europa, Iberia, Campo Viejo, Meller, Bodega LAUS, and Grefusa, among others. His expertise also includes creating carpet collections for Hispania and Kaymanta, as well as collaborations in lighting and furniture design. Currently, he is involved in product and interior design projects and participates in training programs and master’s degree leadership. He is a regular contributor to media outlets such as El Español and Artículo14.

The brand has gained the support of numerous national and international artists and influential figures in the fashion industry. Even Queen Letizia of Spain has endorsed Pablo Erroz's creations in recent years.

Collection lines

ERROZ - The Hotel / Annual 2025

The hotel, by Pablo Erroz is the new proposal for the 2025 season by the Mallorcan designer. The hotel arises from the natural evolution of the previously presented chapter: The Club. The Hotel, a place where different people, disciplines and trades meet. The place where everything happens and connects under the watchful eye of its guests and the lights of the big city. The only hotel for explorers and multitasking minds.
The Hotel is accompanied by the new rebranding of the brand, which now encompasses all aspects related to design under the name ERROZ.

For the next collection, Erroz opts for a broad and global proposal, where seasons disappear. A collection that for the first time includes more proposals for women than for men, with fabrics that range from silks, wools, Made in Mallorca ikats, prints on pailettes or cottons, to the characteristic nappa fabrics that are a trademark of the company. It is accompanied by a menu of natural and at the same time mature colours that range from blacks, sands or browns, in contrast with vibrant shades of green and floral prints. A proposal of shapes with sartorial touches, 

The collection is both sophisticated and all-terrain at the same time, where it is committed to the recovery and incorporation of some iconic past garments in order to continue growing in a sustainable way, minimising the impact and production processes, and focusing on the durability and timelessness for which the garments are characterised. The proposal closes with a multicultural casting of different ages capable of enhancing the unique beauty of each individual and where alliances between different sectors and trades are once again key.

As usual, the collaborations that form part of Erroz's multidisciplinary universe stand out, among which is his latest collection of floors for GayaFores inspired in the traditional floors of Madrid hotels and as a novelty in this edition, the collaboration with the renowned international manufacturer of laminates, Formica Group, based in Valencia, stands out. This alliance focuses on the recovery of damaged materials after the DANA, giving them a new life to build part of the furniture of The Hotel and to design unique accessories, as well as singular pieces of clothing.
ERROZ's new alliance with Ploom also stands out, creating the perfect lifestyle accessory for everyday functionality, made of premium materials that achieve the perfect match that unites both brands. All models wear the new exclusive Lotusse x Erroz collaboration. The two Mallorcan companies join forces for the first time to create a timeless capsule full of class and style. Erroz has sealed a strategic alliance with Reclaim, the app that redefines the concept of smart repurchase by converting the value of its garments into reusable credit, thus boosting circular fashion. The catwalk is filled with historical decorative pieces thanks to the collaboration with Minim, highlighting the value of unique design and rescuing highly valued pieces by Milá or Finn Juhl. For the third consecutive year, the New Balance / Erroz alliance is strengthened, this time going one step further than the fashion show with the creation of a men's look inspired by its 9060 model and the know-how of the sports brand. Trend, craftsmanship and innovation hand in hand. With the collaboration of Nakd, RedFun Experience, the Chic and Basic Hotels chain and Grupo Tragaluz, who will host the closing party of the new Erroz fashion show.