Elio Berhanyer

Since September 2023, the family has entrusted Sergio De Lázaro, as Creative Director of the House. 

Born in Madrid, Spain, with a degree in Law, but dedicated body and soul to fashion since university and, trained in the most important internal ‘métiers’ of brands such as Hermès and Christian Dior, Sergio De Lázaro combines his position with the Creative Direction of OTRURA, Fashion House of which he is Co-Founder, together with his wife Verónica Abián. 

Throughout his career, he has studied the different trades within the fashion houses for which he has worked, specialising in Leather Goods, Tailoring and Couture, as well as Haute Horlogerie thanks to stays in different workshops in Spain, France and Switzerland. 

After almost 19 years in historical fashion houses, in October 2019 he launches his first couture and tailoring collection. During the April 2021 edition of the MBFWM, his team and he won the L'Oréal Paris award for Best Collection and Designer. 

In February 2024, he presents the collection BERHANYER COLLECTION+01_FW_2024 2025 winning for the second time the L'Oréal Paris award for Best Collection and Designer. 

In June 2024 he is nominated for the Spanish Fashion Academy Awards in the category of Best Collection Award 2023 for Movimiento XIV_SS24 by OTRURA. 

Currently, he is the only designer in Spain who runs two Fashion Houses. 

Collection lines

'CIRCULO'

The concept of the collection revolves around The Circle, as a bipolar element and an expression of impossible perfection, of the abstract element. Bipolar because it refers to dark elements, such as closure, isolation, "vicious circle," "going around in a circle to get nowhere." But with the same force, we can deploy beautiful elements, such as protection, the movement that does not cease, the home, the primitive that connects with our essence from our childhood, the purity, the essence of form and curve, and of course, the same perfection that is elusive to us in its dark side, is the same that projects and connects us to excellence, to the search for perfection, self-improvement, and calm.

The silhouettes and patterns continue to evolve the new BERHANYER silhouette (over_evasé), filled with curves and circles, cutting and creating tangencies, gaps and absences, opacities and transparencies, changes of rhythm and contrasts. Sensuality and deepening in sensitive and self-conscious women and men, with their sense of humor, their sensuality, sexuality, and also with what they do not know about themselves and who assume themselves as they are.

Natural and fresh materials such as cotton poplin, cool wool, efficient technological fabrics in metallic finishes or seersucker, and silk organza complete the collection, along with denim with an iridescent finish between gold and indigo.

The color palette navigates between the chalky and blue tones of the Mediterranean coast and the strength of the contrast with elements such as roulette (reddish) and gold, without falling into the obviousness of maritime elements. Contrasts between black and navy, pinstripes, and the fluidity of gold make up a restrained but dynamic palette.