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24 July 2024

MadridJoya gears up for its September edition with confirmations from leading firms

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By August, the fair will have signed more than 260 brands which will be hosted in Halls 1 and 6 and in the connecting hub between Halls 6 and 8

Things are looking good for Madridjoya's next edition in September 2024, with the last available spaces sold to reach full occupancy before August. Once again, the event, which will be held from 12 to 15 September 2024, is organised by IFEMA MADRID and will be housed in Halls 1 and 6 of the Recinto Ferial and the connecting hub between Halls 6 and 8. At this new edition, participating firms will present the latest collections in the world of jewellery, watchmaking and related industries for autumn-winter 2024/25.

In total, the expo will bring together collections of more than 260 national and international brands from Germany, Spain, Italy, India, France, the United States and Turkey. They will include major jewellery brands like Bustinza Joyas, Scala Gioilli e Figli, Sharme Group- Casa Dello Smeraldo, Simon Franco and Sotoca. In Cordovan jewellery, Azzoplata, Nosoloenplata, Obrero Joyeros, and Hijos de Rafael Rodríguez Galiot have confirmed their participation. Standout silver and gold collections include Argyor MRM, Salvatore Plata, Duran Exquse by Pedro Duran, Luxenter, Lecarré, and Global Argenti - which showcases collections from Italian brands like Pierre Cardin. Sovarani and Disney Italia, along with the Spanish brand Avanty, will also be there. In the industrial machinery sector, companies like Chamorro and Moreno De la Rosa are attending the fair. For packaging and displays, Compack, Estuches Carmon, and Novobox are participating. In watchmaking and jewellery, companies like Time Force Europe and Movado Group España will exhibit top brands such as Tommy Hilfiger, Boss, Calvin Klein, Lacoste, Movado Watches, Olivia Burton, and Hugo Watches.

Additional activities

Madridjoya will once again feature the Image Forum, a venue for debate located in Hall 6 of IFEMA MADRID, which will host an interesting conference programme featuring current industry topics. Other speakers will include Alicia del Olmo from the Sustainable Jewellery Association, with two conferences: “Inclusive Jewellery” and “Ecodesign in Jewellery”. Jesús Yanes will also be joining the discussion to share insights on the "Assessment and appraisal of diamonds in the International marketplace at Estomotun Academy”. Javier Ignacio Rodríguez Blanco, representing the General Council of Colleges of Commercial Agents of Spain (CGAC), will discuss the topic of "Artificial Intelligence in the sales industry. How to enhance sales performance using AI technology”. Pablo Dopico Mesia from Studex Iberia will oversee the presentation on "Ear piercing in jewellery". 

Madridjoya will be held in conjunction with Intergift from 11 to 14 September in Halls 3, 5, and 7; Bisutex from 12 to 15 September in Halls 4; MOMAD from 13 to 15 September in Hall 8; and Mercedes-Benz Fashion Week Madrid from 12 to 16 September in Hall 14.1. All are at the IFEMA MADRID Recinto Ferial.