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03 October 2017

Innovations in publishing and distribution of digital books will have their own space at LIBER 2017

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20 min.
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Digital trends and the most innovative digital products and services will have their own space at the Digital Area at LIBER, organised by IFEMA and FGEE, which will be held in Madrid from 4 to 6 October. The digital activities at LIBER will complement the wide range of professional activities at the fair.

On this occasion, 11 companies will be at the Digital Area to present the latest developments in publishing: metadata management software, publishing management software, e-book and audio book distributors, on-line stores, audio book streaming services, on-demand distribution and printing, reading social networks, solutions for adding speech to websites, books or educational material, e-learning companies, and other services aimed at satisfying publishers' digital  needs.

This area will be complemented with a programme of presentations of industry technology tools, innovative products, and the most groundbreaking digital trends. These presentations will cover topics like key points to increase on-line book sales, something which is becoming increasingly important; the importance of metadata in managing book sales, providing solutions to increase the visibility of books in on-line stores, discussion on the profile of digital readers, and on-demand printing (ODP).  We will also touch on the latest trends in e-learning and discover the latest innovations in publishing management software or text-to-speech solutions for websites. On the final day, LIBER will host the workshop EDTECH, the present and future of educational publishers 

All in all, a place with the content, ideas and technology to respond to the current needs of publishers faced with the challenges presented by digital products and services. 

The industry remains committed to digital books

The publishing industry remains committed to offering readers books in digital format. In 2016, the number of titles published in this format increased by 3.3 por ciento, a total of 45,658 titles.  The Spanish e-book catalogue reached 174.266 titles, 2.1 por ciento more than in 2015. Turnover grew 1.5 por ciento, reaching 117.19 million euros, 5 por ciento of total turnover in the sector. After a few years of significant growth, e-book sales have slowed, following the trend of other markets like the US and the UK.

In 2016, 12.3 million books were sold, 2.8 por ciento less than in 2015. The average price was 9.50 euros per copy. 49.3 por ciento of sales (51.48 million) correspond to social sciences and humanities books, mainly law books and databases. Sales of non-university textbooks fell 3.6 por ciento to 26.2 million euros, 22.4 of the total. Literary titles made up 19.7 por ciento of total sales in the sector, 2.31 billion euros, 19.7 por ciento more than in 2015.

LIBER 2017, organised by IFEMA and the FGEE, will take place from 4 to 6 October in Madrid. It is sponsored by the Spanish Ministry of Education, Culture and Sport and the Reading Promotion Plan, the Spanish Ministry of Economy, Industry and Competitiveness; ICEX, the Autonomous Government of Madrid, Madrid City Council and CEDRO, with the collaboration of the Asociación de Editores de Madrid [Madrid Publishers Association] and –AC/E Acción Cultural Española.

 

DIGITAL ZONE EXHIBITORS

ADAMS FORMACIÓN

AGC INFORMATICA

AMAZON

BOOKWIRE

CURSO GENIUS

E-LIBRO

E-VERSUS

ONIXSUITE

PAISANDU CONTENIDOS DIGITALES

READSPEAKER

STORYTEL

 

DIGITAL AREA PRESENTATIONS

WEDNESDAY 4 OCTOBER

 

11:00                Presentation

                        How did we get here? From books to SCORM content

                        Speaker:          Eva Pérez, Director of the publishing house Adams Formación

                        Organised by: Adams Formación

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

11:30                Presentation

                        AGC Publishing management software (author to reader)

                        Speaker:          Daniel Pita, Director of AGC Informática

                        Organised by: AGC INFORMATICA

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

12:00                Presentation

Audio books, the unstoppable format. Evolution and growth in Spain and Latin America

                        Speaker:          Idoia Cantilla, Marketing Manager at Storytel España

                        Organised by: Storytel

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

           

12:30                Presentation

Ingram and PODiprint. Presentation of bilateral agreement for on-demand international distribution

                        Speakers:        Ismael Gálvez, Marketing Director at PODiprint

Marcelo Suárez, Key Account Sales Manager at Ingram Content Group

                        Organised by: PODiPrint

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

13:00                Presentation

Do you want to sell more ebooks? Discover ebook marketing on a global level with Bookwire

                        Speakers:        Patricia Escuredo, Spain Account Manager at Bookwire

Marina Mula, Spain Account Manager at Bookwire

                        Organised by: Bookwire

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA 

 

15:30                Presentation

                        ALIBRATE, social network for all Spanish-speaking readers

                        Speaker:          Carlos Tramutola, CEO and Founder

Organised by: Argentinian Ministry of Culture (Honorary Guest Country) and ALIBRATE

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

16:00                Presentation

How can publishers best distribute their ebooks with e-Libro?

                        Speaker:          Eduardo Varela-Cid, President and Founder of e-Libro

                        Organised by:             e-Libro

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

16:30                Presentation

Amazon Marketing Services (AMS): find out about Amazon pay per click solutions

                        Speaker:          Sara Beneroso, Manager of AMS in Spain

                        Organised by: Amazon

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

17:00                Presentation

                        Speaker:          Jesús Núñez, CEO of e-Versus

                        Organised by:             e-Versus

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

THURSDAY 5 OCTOBER

 

11:00                Presentation

                        Production, key points for the perfect audio book

                        Speaker:          Isaac Baltanás, Audio Manager at Storytel España

                        Organised by: Storytel

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

11:30                Presentation

Analyse the profile of the digital reader with Bookwire

                        Speakers:        Patricia Escuredo, Spain Account Manager at Bookwire

                                                Marina Mula, Spain Account Manager at Bookwire

                        Organised by: Bookwire

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

12:00                Presentation

e-Libro: services for libraries and end users

                        Speaker:          Eduardo Varela-Cid, President and Founder of e-Libro

                        Organised by:             e-Libro

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

12:30                Presentation

Onixsuite, the tool which adapts book metadata to market needs

Speaker:          Silvia Mas, Onixsuite Representative for Spain and Latin America

                        Organised by: Onixsuite

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

13:00                Presentation

Gamification and training for civil service exams. The gamification method for Public Administration entrance exams

Speaker:          Ana Iglesias, Director of Educational Coordination at Adams Formación

                        Organised by: Adams Formación

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

15:30                Presentation

The benefits of the bimodal presentation of content: accessibility and design for all

Speaker:          Antonino Sistac, Director of Readspeaker Latin America and Spain

                        Organised by: Readspeaker

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

16:00                Presentation

Success stories in the integration of on-demand distribution into publishing strategy

                        Speaker:          Ismael Gálvez, Marketing Director at PODiprint

                        Organised by: PODiPrint

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

16:30                Presentation

How to promote emotional education in children through stories

                        Speaker:          Begoña Ibarrola, Director of the book collection Cuentos para vivir

                        Organised by: PAISANDU CONTENIDOS DIGITALES

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

16:30                Presentation

The most comprehensive and widely used learning method in Europe                       

Speaker:          Theo Scacchi, Genius Madrid                      

Organised by: CURSO GENIUS

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA

 

 FRIDAY 6 OCTOBER 

10:00                Talk

                        EDTECH, Present and Future of Educational Publishers

                        Speaker:           Ana Isabel Calvo, Digical22

Organised by: Asociación Nacional de Editores de Libros y Material de Enseñanza (ANELE) [Spanish Association of Publishers of Educational Books and Material] and Digical22

                        Venue:                        Zona Digital [Digital Area], Stand 14H28, Hall 14, IFEMA