The Speaker’s Corner at Intergift, a forum for sharing knowledge about interior design, marketing, and sales
Driving business with artificial intelligence and social media to the latest trends in interior design, and how to secure funding and subsidies for small and medium-sized enterprises (SMEs) will be among the many topics addressed in Speaker’s Corner at Intergift
Intergift offers visitors a packed schedule of activities with the participation of renowned sector professionals. All of this can be discovered in the Speaker’s Corner at Intergift, housed in Hall 3 of IFEMA MADRID, hosting content throughout the four days of the fair, from 5 to 8 February.
The programme will kick off with interesting talks on Wednesday, 5 February, featuring Raúl Oliva from ESMADECO, who will discuss "the importance of lighting", as well as the future of habitat retail stores, alongside El Globo, Canterano Decoración, Muebles Adama, Guaimaró, and Der Kreis Iberia. The first day will conclude with the prestigious presence of Zuriñe Iturbe and María Carrillo from MATCOAM discussing "New trends in materials for interior design".
Additionally, the end of this first day will host the Editores Textiles Event, where, in collaboration with the magazine Interiores, Intergift will welcome the best and most prestigious decorators and interior designers, and the awards will be presented to the winners of the first Intergift Interior Design Project Competition, in the categories of Residential, Contract, and Commerce.
These projects will be presented during the second day of the fair in a round table format, allowing for the recognition of talent and enhancing the visibility of professionals in interior design, aimed at interior designers, architects, and designers.
On Thursday, 6 February, there will be several conferences on offer, including a session by Pedro Álvarez, co-founder of IDE (Interior Design Experience), who will address "How to make AI work in your favour and optimise processes"; Laura Pérez Martínez and Marta Diezma Mulero from Brain Prose will explain "How to boost your sales through social media"; Javier Ignacio Rodríguez Blanco, project manager at the General Council of Commercial Agents of Spain, will give a talk on "Artificial intelligence in the world of sales"; and Alberto Sanz and Aitor Viteri from the Madrid School of Decoration will present a lecture on "AI/Dynamics”. This day will also feature a dynamic space organised by Interioristas en Acción focusing on the impact of this association's work in helping with the recovery of numerous businesses and families affected by the DANA in Valencia.
The third day will see new presentations, including one by Alexandre Roudaut De Jesús, Business & Emotion consultant and founder of HAPPY CIRCLE, who will discuss "Emotional Intelligence as a Strategy for Personal and Business Success”. Ana Guerra from the Community of Madrid will provide information on "Funding and grants for SMEs from the Ministry of Economy, Finance and Employment of CAM"; Constanza Subijana and Aitor Viteri from the Madrid School of Decoration will address "Home Staging: 10 Tips for faster property marketing"; and finally, Javier Ignacio Rodríguez Blanco, project manager at the General Council of Commercial Agents of Spain, will deliver a presentation aimed at improving sales.
On the final day, among other presentations, the responsibility for closing this forum will lie with Ángel Relloso from the Madrid Habitat Commerce Association, who will explore “Digitalisation and interior design programmes in the retail sector”; Covadonga González Mora, a brand communication specialist and photographer, founder of CGM Comunicación, will present the talk "Differentiate or disappear: The Key to Communication in the Age of AI"; and Manuel Amat Payá, creator and promoter of La Tiendología, will discuss "The inspiring disruptive seller in the digital age".
Intergift will take place from 5 to 8 February, featuring the Editores Textiles area in Hall 1. Following this, Bisutex and Madridjoya will run from 6 to 9 February, and after these fairs, MOMAD will be open on 7, 8, and 9 February 2025 at IFEMA MADRID.