GUEXT announces its second year taking place from 15 to 17 October 2026.
The International Hospitality Suppliers and Services Show, held every two years, will be organised by IFEMA MADRID in collaboration with FELAC.
María José Sánchez will be assuming the role of director at Guext.
Following the meeting of the Organising Committee, Guext, the International Hospitality Suppliers and Services Show, organised by IFEMA MADRID together with FELAC, the Spanish Federation of Associations of Equipment Manufacturers for the Hospitality and Related Industries, has announced that the second show will be held from 15 to 17 October 2026. This confirms the event’s biennial nature.
In line with its slogan, 'The right place, the right time', and following analysis of feedback from exhibitors and visitors, Guext has decided to make it a three-day event– from Thursday to Saturday – to facilitate the attendance of all hospitality profiles, optimise the effectiveness of the event and boost networking and business dynamisation.
María José Sánchez: Guext’s new director
Following the inaugural launch of the event by IFEMA MADRID's Business Development and Innovation Department, María José Sánchez has assumed the role of managing Guext in its second year. She will be joining the portfolio of trade fairs she currently oversees, including Fruit Attraction, Meat Attraction and Intersicop. These events will foster synergies and reinforce the commitment to the agro-industrial, food and tourism sectors.
The inaugural Guext event took place from 18 to 21 October 2024. It welcomed 7,000 professionals from 42 countries and over 130 direct exhibitors from seven countries, representing the entire hospitality value chain. The event showcased the latest in equipment and machinery, facilities and infrastructure, design and interior design, services, technology and management, with a focus on innovation, sustainability and customer experience.