Avanza will promote debate on the PNIEC, Sustainable Mobility, and User-Centered Technology at Global Mobility Call
GMC, organized by IFEMA MADRID and Smobhub, will be held from November 19 to 21 at the IFEMA fairgrounds.
Avanza will participate in the Global Mobility Call, organized by IFEMA MADRID and Smobhub, as one of the leading references in sustainable public transportation. The company will address the challenges and opportunities posed by the shift towards a cleaner and more efficient mobility model. This event, which will gather authorities, professionals, and companies from the mobility sector worldwide in Madrid, will create a space for dialogue among different stakeholders on issues such as reducing CO₂ emissions and adopting sustainable technologies, while ensuring the financial viability and modernization of transportation infrastructures.
The company, located at stand 3C09 within the exhibition, will host two major sessions. The first, titled "Towards Sustainable Urban Mobility: Challenges and Opportunities of the PNIEC", will focus on how transport companies and public administrations can collaborate to meet the goals of the National Integrated Energy and Climate Plan (PNIEC). The session will discuss key aspects of the transition to more sustainable transportation, promoting the shift to public transport, and the environmental, social, and economic benefits of this transformation
The second session, "Smart Mobility: Transforming the User Relationship", will explore how technological innovations are redefining user experience in transportation. The focus will be on personalization, accessibility, and efficiency of mobility services, driven by smart platforms that integrate real-time data and artificial intelligence. These technologies not only improve customer satisfaction but also provide safer, more tailored solutions to overcome barriers in adopting sustainable mobility solutions.
Valentín Alonso, CEO of Avanza, emphasized that “this event is crucial for anticipating solutions that allow us not only to meet the PNIEC objectives but also to reflect on the role of public transport in sustainable mobility. Dialogue and cooperation between companies and institutions are essential to achieve this."
With its participation in the Global Mobility Call, held from November 19 to 21 at IFEMA MADRID, Avanza reaffirms its commitment to innovation, sustainability, and building more connected and efficient cities, actively contributing to addressing the major public transport challenges in Spain and Europe.