GENERA and MATELEC join forces to launch the International Week of Electrification and Decarbonisation
The International Week of Electrification and Decarbonisation will take place at the Recinto Ferial in Madrid from 18 to 20 November 2025.25
IFEMA MADRID introduces a new initiative aimed at uniting the entire value chain of the electrification and decarbonisation sector, leveraging the strengths of two leading energy trade fairs.
IFEMA MADRID unveils the International Week of Electrification and Decarbonisation. This initiative aims to drive the growth and visibility of the two converging industries represented by GENERA and MATELEC, fostering synergies between these events. By uniting their shared interests, the project will create a major meeting point and business forum, adding value to the entire sector.
The International Week of Electrification and Decarbonisation will bring together key industry players, including manufacturers, distributors, installers, engineering firms, mobility companies, institutions and training professionals. The event aims to drive innovation and sustainable development across sectors such as renewable energy, power generation, energy efficiency, industrial applications, electrical installations, sustainable mobility, lighting and charging infrastructure, among others. The International Week of Electrification and Decarbonisation serves as a strategic platform for companies in the sector, supporting them in achieving their commercial objectives both nationally and in key international markets, including the EU, North Africa and LATAM. With an estimated 600 participating companies, the International Week of Electrification and Decarbonisation is set to become the leading event for energy transition and energy efficiency in Southern Europe.
In odd-numbered years, the International Week of Electrification and Decarbonisation (GENERA and MATELEC) will coincide with the Air Conditioning and Refrigeration (C&R) Trade Fair, creating a comprehensive industry showcase tailored to the sector's evolving needs. This synergy will enable professionals and companies to discover innovative solutions in a single space, fostering sector growth and enhancing collaboration across various energy fields.
Through this initiative, IFEMA MADRID reaffirms its commitment to the future of energy, providing an ideal platform for showcasing new technologies, generating business opportunities, and facilitating networking. The event will also feature an extensive programme of conferences, round tables, and presentations, offering insights into the future of electrification and decarbonisation while addressing the sector's trends and challenges.
The call for GENERA and MATELEC - International Week of Electrification and Decarbonisation will take place from 18 to 20 November 2025, aligning with the strong momentum both fairs are currently experiencing. This is reflected in the impressive numbers from the latest editions of these events, with GENERA attracting over 43,000 visitors and MATELEC drawing more than 24,000. These figures underscore the pivotal moment currently shaping the energy, electrical and electronic sectors.
For more information about GENERA and MATELEC, visit their official websites.