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03 April 2025

Fruit Attraction 2025 reaffirms its growth and leadership with a new distribution of halls and sectorisation

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From 30 September to 2 October, companies from the fruit and vegetable industry will once again have a date at the world’s leading event for the marketing of fruit and vegetables.

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With the incorporation of Halls 12 and 14 at the Madrid trade fair centre, Fruit Attraction 2025 will not only increase its exhibition space to over 70,000 m2 but also improve the organisation of the fair with a more efficient distribution by geographical regions. This new approach will allow industry professionals to locate producers and suppliers in each country and region more quickly, facilitating the creation of new synergies and business opportunities. This edition is expected to be the most outstanding to date, offering a more convenient, accessible and enriching experience for all participants.

Fruit Attraction 2025 will occupy 10 halls at IFEMA MADRID - 3, 4, 5, 6, 7, 8, 9, 10, 12 and 14 - where the products, solutions, new varieties and formats, research, trends and innovations of the more than 2,200 participating companies will be presented.

The odd-numbered halls will host the new products and features of national companies, in addition to the proposals of the Innova&Tech area -hall 5-.  The even-numbered halls will bring together companies from Europe -4, 6 and 8-, individual companies operating in the global market -8 and 10-, the Americas -12-, and Africa and Asia in hall 14. The Fresh Food Logistics area will be located in hall 4. In addition, to complete the exhibition offer, most of the halls will have an Auxiliary Industry area, ensuring the representation of the sector’s entire value chain at Fruit Attraction.

Fruit Attraction, organised by IFEMA MADRID and FEPEX, will be held at the trade fair centre from Tuesday 30 September to Thursday 2 October, from 9.30am to 7.00pm and until 4.00pm on the last day.