FITUR 2025 opens its doors to the public this weekend
The 45th edition of the International Tourism Trade Fair concludes its first three days, dedicated exclusively to professionals, with a positive outcome, reflecting a strong performance in tourism sector and laying the groundwork for continued growth in 2025, driven by strong demand.
Institutional support for FITUR spans across all five continents
In addition to the support from businesses in the tourism sector, FITUR has garnered significant institutional backing. Following the official inauguration, presided over by Their Majesties, the King and Queen of Spain, the event has welcomed key political figures, including Spain’s Prime Minister Pedro Sánchez; President of the Congress of Deputies, Francina Armengol; President of the Madrid Regional Government, Isabel Díaz Ayuso; and several Spanish ministers, led by the Minister of Industry and Tourism, Jordi Hereu.
Notable international participation includes 35 Ministers of Tourism from around the world, regional presidents, Madrid’s Mayor José Luis Martínez Almeida, numerous city officials, and a wide representation from UNWTO. Overall, approximately 400 authorities—Ministers, Secretaries of State, Tourism Councillors, ambassadors, and local officials from various cities and regions—attended alongside other institutional and political representatives.
FITUR opens its doors to travellers this weekend
After three business-oriented professional days, FITUR welcomes travellers this weekend. Visitors can explore a wide range of destinations thanks to the participation of 156 countries, including 101 officially represented nations, and enjoy a vibrant schedule of activities organized by exhibitors.
Key highlights include the traditional FITUR Cruises scavenger hunt, parkour exhibitions in FITUR Sports, and the Minube travellers’ meetup in Hall 10. Additionally, visitors can enjoy musical performances, regional dances, food tastings, artisan workshops, exciting contests, raffles, and more.
Find the weekend activity schedule at this link: https://www.ifema.es/fitur/doc/agenda-fin-semana/actividades-fin-de-semana-fitur-2025.pdf