Marc Claydon: "Namibia will be presented at FITUR as one of the preferred destinations in Southern Africa".

What tourism proposals will Namibia be presenting at FITUR 2025?

At FITUR Namibia will highlight the advantages of a country with optimal travel connections from Europe, well-maintained infrastructures, diverse and unique landscapes, a deep culture and a friendly and welcoming attitude, national parks rich in wildlife and private game lodges, and luxury accommodation at affordable prices.

How will Namibia position itself at FITUR?

We plan to present the country as one of the preferred holiday destinations in Southern Africa; showcase Namibia's unique selling points through qualitative engagements with prominent industry players from around the world; create and maintain awareness of the destination's brand values to the international travel trade and host media; and provide business coupling platforms for Namibian operators with the international travel trade and media.

What attractions would you highlight in your country that visitors to your stand will be able to see?

Namibia is a country of breathtaking scenery, diverse wildlife and rich cultural heritage. These are some of the main tourist attractions that make the country a must-see destination:

1. Etosha National Park

Etosha National Park is one of Africa's premier wildlife destinations. Covering an area of more than 22,000 square kilometres, it is home to a wide variety of animals, including elephants, lions, giraffes and the endangered black rhinoceros. The centrepiece of the park is the Etosha Pan, a vast salt-encrusted lake bed that attracts thousands of flamingos during the rainy season.

2. Sossusvlei and Deadvlei

Located in the Namib Desert, Sossusvlei is famous for its towering sand dunes, some of the tallest in the world. Deadvlei, a white clay pan, with its contrasting sunburnt black camelthorn trees surrounded by these red dunes, with the clear blue Namibian sky as a backdrop, creates a surreal and photogenic landscape.

3. Skeleton Coast National Park

The Skeleton Coast is known for its desolate beauty and shipwrecks scattered along the coast. The park stretches along the Northwest coast of Namibia and offers spectacular scenery with its misty coastline, roaring Atlantic waves and vast desert landscapes. It is a place of solitude and natural beauty.

4. Swakopmund

Swakopmund is a coastal town with a unique blend of German colonial architecture and modern amenities. It is a centre for adventure sports, such as sandboarding on the dunes, skydiving and quad biking. Nearby, Walvis Bay is famous for its flamingo colonies and the imposing Dune 72.

5. Fish River Canyon

The Fish River Canyon is the largest canyon in Africa and the second largest in the world. It offers breathtaking views and challenging hiking trails. The canyon is about 160 km long, up to 27 km wide and almost 550 metres deep.

6. Caprivi Strip

The Caprivi Strip is a narrow strip of land in the north-eastern part of Namibia, bordering Angola, Zambia and Botswana. It is Namibia's wettest region, with lush landscapes and abundant wildlife. The area is known for its rivers, wetlands and game reserves, making it an ideal place for bird watching and safaris.

7. Brandberg Mountain

Brandberg Mountain is the highest peak in Namibia and is famous for its ancient rock paintings, including the famous ‘White Lady’ painting. The mountain is an important archaeological site with over 50,000 individual paintings, many of which are thousands of years old.

8. Twyfelfontein

Twyfelfontein is a UNESCO World Heritage Site, known for its extensive collection of rock petroglyphs. The site contains more than 2,500 petroglyphs, depicting animals, human figures and abstract patterns. It is one of the largest and most important rock art sites in Africa.

9. Namib-Naukluft National Park

This park is one of the largest conservation areas in Africa and includes part of the Namib Desert and the Naukluft Range. It is known for its diverse landscapes, which include sand dunes, gravel plains and rugged mountains. The park is also home to unique flora and fauna adapted to the harsh desert environment.

10. Kolmanskop

Kolmanskop is a ghost town in the Namib Desert, once a thriving diamond mining town. Today, it is a popular tourist attraction, with its abandoned buildings slowly being reclaimed by the desert sands. The town offers a fascinating insight into Namibia's diamond mining history.