FiturNext Advisory Board

Consultant and Researcher specialised in tourism and gender.

Dr. Daniela Moreno Alarcón is a senior researcher and consultant specialising in gender, tourism and sustainability. In 2017 she obtained her PhD from the Universidad Complutense of Madrid with the doctoral thesis "Tourism and Gender: an essential approach in a context of sustainable and responsible tourism development in Nicaragua". For 12 years she has strengthened her professional experience at the international level by integrating the gender perspective in tourism development in a wide range of countries in Latin America, Africa, Asia and Europe. She is one of the pioneers in the field. Dr. Moreno has collaborated with various organisations, including UN Women, UNWTO, ILO Training Centre, ECLAC, UNDP, Global Women Institute at the George Washington University, World Bank and FIIAPP. She has lectured internationally and has a wide range of publications on gender dimensions in tourism..

Alicia Montalvo Santamaría is, since June 2022, Manager of Climate Action and Positive Biodiversity at the Development Bank of Latin America, CAF.

Her professional career has focused on the field of international financial cooperation and environmental economics, always in public institutions. In the international arena, she has held the following positions: Chief Counselor of the Economic and Commercial Office at the Embassy of Spain in Colombia; Executive Director for Austria, Denmark, Spain, Finland, France, Norway and Sweden at the Inter-American Development Bank (IDB); General Director at ICEX, Spain Export and Investment, of the Ministry of Economy and Competitiveness of Spain; Director General of Climate Change at the Ministry of the Environment, and Rural and Marine Affairs of Spain; Member of the Economic Policy Committee of the European Union; General Director of Trade Policy and Foreign Investment at the Ministry of Economy and Finance of Spain.

Alicia holds a degree in Economics and Business Administration from the University of Valencia, Spain. He also holds a Master in Public Administration (MPA2) from the KSG of Harvard University. She belongs to the High Level Public Service of Economists of the Kingdom of Spain

In the academic field, she has been a professor of Natural Resources Economics at the Carlos III University and at the Center for Commercial Studies (CECO) of Spain; she has also participated in numerous international conferences and presentations

Lecturer at the Universidad Rey Juan Carlos

Cristina Figueroa Domecq is a lecturer at the Universidad Rey Juan Carlos and author of the book Mujer y alta dirección en el sector turístico. She leads the WomEnt project at the University of Surrey (UK), funded by the European Commission, that promotes female entrepreneurship in the tourism sector.

Professor at the University of Seville and Director of the Chair in Intelligent Tourism

Director of the Chair of Intelligent Tourism at the University of Seville. Lecturer in the Department of Human Geography. Coordinator of the University of Seville for the Inter-University Doctorate Programme in Tourism. Principal investigator of several R+D+i research projects, currently, "Territorial intelligence versus tourism growth". Her research focuses on analysing the latest trends in tourism management, based on the innovation of public policies that affect Smart Tourism Destinations.

Head of the GIETT Research Group "Territorial and Tourism Studies". Member of the Andalusian Institute for Research and Innovation in Tourism (IATUR).

Lecturer and Researcher at HTSI (Sant Ignasi Faculty of Tourism and Hotel Management)

PhD in Educational Sciences from the Universitat Ramon Llull, she specialises in inclusive leadership. She is a lecturer and researcher at IQS School of Management (URL) and currently coordinates the degree in tourism at this institution. Passionate about tourism, education and collaborative work, she is an active communicator in the media.  She stands out for her commitment to women's networks and advice and investment in startups in the field of tourism and education. For 13 years she held various management positions at the Faculty of Tourism and Hotel Management Sant Ignasi (URL). She also has more than 10 years of professional experience in the tourism sector and as an entrepreneur.  She is a member of the Advisory Board of the Innomnium Foundation. Her studies include a Master's degree in marketing (UAB), a postgraduate degree in tourism and hotel management (HTSI-URL), PDP programmes (Cornell School of Hospitality Management, USA) and a diploma in hotel management (Les Roches, Switzerland).

Tourism Lead Specialist at the Inter-American Development Bank - IDB (Washington DC, USA)

Adela Moreda is since 2005 a Tourism Lead Specialist at the Inter-American Development Bank (IDB), the main source of multilateral financing for economic, social, and institutional development in Latin America and the Caribbean (LAC). She is directly involved in the different stages of the project cycle, from the strategic design to the implementation and evaluation of tourism public policies and investments supported by the Bank. With a degree in Law, she holds a Master of Science degree in Tourism Planning and Management and has completed an Executive Education Program on Infrastructure in a Market Economy at Harvard.

Strategic Advisor and Founder at Rømer Agency (Copenhagen, Denmark)

International strategist, executive advisor and expert in global travel and tourism. Peter is also in high demand as moderator, keynote speaker and agenda-setter at international conferences. Throughout his career, Peter has worked with numerous international associations such as the European Commission (EASME), World Economic Forum, ECM, ETO, DMAI, WTCF, urban destinations, hospitality and aviation companies around Europe. Peter is former Executive Vice President of Wonderful Copenhagen CVB and has a MSc. in international business, strategy, culture and languages from Copenhagen Business School.

Head of Quality and CSR at IFEMA (Madrid, Spain)

Santiago Quiroga obtained in 1987 the title of Letrado Asesor de Empresa (Corporate Legal Advisor) at ICADE. He later obtained a degree in foreign trade and distribution, and completed several various programs related to the field. He has also completed an AMP (Advanced Management Program) at the Instituto de Empresa. In 1989 he obtained a scholarship from the Chamber of Commerce and Industry of Madrid to join the Commercial Office of Spain in Los Angeles (USA). He joined IFEMA in 1990 as Commercial Representative, and through internal promotion, he held the position of Head of the Trade Fair Group. Subsequently, he took over IFEMA's International Expansion department with the goal of boosting IFEMA's positioning abroad, both through consultancy agreements or by holding trade shows in other countries such as Sicur, Genera and Matelec in Latin America or Matelec China.